What is a Fractional Sales Manager?

In today’s fast-paced business world, companies need to stay agile to stay competitive. But not every growing business is ready to hire a full-time sales leader. That’s where a Fractional Sales Manager comes in.

A fractional sales manager is a highly experienced sales leader who works with your company on a part-time or contract basis. You get the strategic guidance and hands-on management of a seasoned professional—without the cost or commitment of a full-time hire.

Engagements with companies can be short term or situational, or ongoing. There is no 'one size fits all'.

Here’s what a fractional sales manager can do for your business:

• Create or optimize your sales process

• Coach and develop your sales team

• Help set clear KPIs and hold reps accountable

• Improve your CRM usage (or help find one that works for you)

• Strategize and help find new customers or segments to target

  
  

Whether you’re a startup ready to scale or an established company looking for blind spots on a path to growth, a fractional sales manager brings clarity, direction, and results—on a timeline and budget that works for you.